Create a marketing plan that no one else can and win PPIs from Uber!
Presenting MarkTail in collaboration with “Uber” - The New Age Case Competition for the quintessential New Age Company. Test your learning and sheer business pizzazz in the case analysis of the century!
Winners and Runner-ups to receive cash prizes and PPIs from Uber.
Event Guidelines and Rules:
A quiz that tests your knowledge about Uber as well as marketing in general will be held on 12th September 2017.Final Round – Phase I:
50 teams will proceed to the second round. They will be provided a case based on a real problem faced by Uber.Final Round – Phase II:
5 teams will be invited to campus on 14th/15th October, 2017 to present their solutions in front of the Uber panel.
Prizes worth INR 75,000
Winners and Runner-ups to win PPIs from Uber
Functions: Marketing and Retail Ecommerce
Advaita is ISB’s premier International Management festival hosting a motley of events that combine the effervescence of innovative ideas with the brilliance of management perspective. Through a series of B-plan competitions, case challenges, real-life simulations and quizzes, Advaita presents to B-School students across campuses from India and abroad a powerful platform to demonstrate their business acumen and the grit to see innovative ideas through. In addition, Advaita also provides participants with the perfect avenue to display their collaborative chops, with the bonus of networking opportunities and idea-exchanges.
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|1||Rs 75000||Yes||Prizes worth 75,000/- Winners and Runner-ups to win PPI’s from Uber|